Meet Raw Health

Raw is a natural pain reliever and a family business. Since rebranding, Paul and Laura needed a bright and appealing animation to tell their tale to their target audience of 30 to 60-year-olds while remaining true to their brand.

Project Specs

Partners: Kelly Bumb and Kailee Akers
Role: Character illustrations, animation, scripting
Type: Illustrations, Motion Graphics

Watch the Video

Character Development

1. Sketching and style contemplation…

[doodle of Paul]

2. Illustrating some “Rawesome” folks…

[transferring/transforming character basics]

3. Polishing!